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Home / SEO Blog

Page Speed For and Beyond Google Mobile Ranking

February 7, 2018 by Alan Bleiweiss 7 Comments

First Process in page load is a hosting system SSL certificate check, delaying page load.

Page Speed is Not Just for SEO Yet More Important than Ever for SEO Nearly every audit I perform, I find weakness in page speeds. Twenty, thirty or forty second average load times. Even when I audit a site and find the “30 day average” is under five seconds for most pages, the moment I Read more »

Filed Under: Advanced

Indexing and Crawling — Hints vs. Directives

January 29, 2018 by Alan Bleiweiss 6 Comments

Cartoon about how many things in SEO require a response of 'it depends'

A word or 300 about using “noindex,follow” and other indexing signal factors…   Questions have been asked from people in the SEO community steadily over the years about using “noindex,follow”, or “canonical tags pointing to other pages”, as ways to get Google to act a certain way.  It’s a subject that’s come up from time Read more »

Filed Under: Advanced

How I Got Here — This SEO Audit Life

July 5, 2017 by Alan Bleiweiss 2 Comments

Another audit delivered - two more to be completed this week

Jacob Punton asked me this over on Facebook today: “Alan, do you just work on audits? Or do you do implementation as well? I would love for you to set up a course on how you gain so many clients for audits 🙂 would be happy to pay too” His questions arose after I posted Read more »

Filed Under: Interviews

Advanced SEO — Reducing Category & Faceted Navigation Clutter

March 8, 2017 by Alan Bleiweiss Leave a Comment

While the actual numbers are different on each site, all too often I see sites where the volume of indexed pages becomes exponentially greater than the total number of products offered. For Ecommerce sites, it gets out of control, and becomes a crisis situation. Actual SKU Count: 9,000 Indexed Pages: 45,000   Actual SKU Count: Read more »

Filed Under: Advanced

Multimedia and the Thin Content Issue

May 24, 2016 by Alan Bleiweiss Leave a Comment

Thin Content Multimedia Hurts SEO

One issue that comes of frequently in my forensic audit work (especially on news and informational sites) is how multimedia pages all too often have little to no content in the form of descriptive, crawlable HTML text. Examples of such pages most often include videos, infographics, photo galleries, and interactive charts. Publishers all too often, Read more »

Filed Under: Advanced

Conversion Rates Matter More than Visits

April 25, 2016 by Alan Bleiweiss Leave a Comment

Sure, it’s helpful quite often, to get increases to site visits through better SEO. (And this post doesn’t advocate to NOT want that.…) More visits are what everyone initially thinks of SEO as being about most of the time when they first get past higher rankings… What if I told you it’s worthless in many Read more »

Filed Under: Advanced

Google Penguin Update! Stahp Already!

April 20, 2016 by Alan Bleiweiss 6 Comments

Google Penguin Update - Stahp Already!

Here we are, another day, another client email asking my thoughts on whether Google might be rolling out Penguin… Why did this, otherwise highly intelligent, quite capable client ask? Because sites he generally trusts for information about SEO have once again recently posted nonsense about Google being ready or likely to be rolling out Penguin. Read more »

Filed Under: SEO

Industry Interview — Jeremy Knauff — Spartan Media

December 1, 2015 by Alan Bleiweiss Leave a Comment

Jeremy - Spartan Media

If you don’t know Jeremy Knauff, or his company Spartan Media, I thought it would be a good thing to interview him and share that here.  Jeremy is someone I admire both because he really cares about the work he and his agency do, and because of his experience in the Marines.  He is a Read more »

Filed Under: Interviews

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